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July 2026 Webinar Pay-for-Results Marketing Services – New ICBA Preferred Service Provider SolutionJuly 2026 Webinar Pay-for-Results Marketing Services – New ICBA Preferred Service Provider SolutionJuly 2026 Webinar Pay-for-Results Marketing Services – New ICBA Preferred Service Provider SolutionJuly 2026 Webinar Pay-for-Results Marketing Services – New ICBA Preferred Service Provider SolutionJuly 2026 Webinar Pay-for-Results Marketing Services – New ICBA Preferred Service Provider SolutionJuly 2026 Webinar Pay-for-Results Marketing Services – New ICBA Preferred Service Provider SolutionJuly 2026 Webinar Pay-for-Results Marketing Services – New ICBA Preferred Service Provider Solution
WebinarWed July 22, 2026, 2:00-2:45 PM ET

Pay-for-Results Marketing Services – New ICBA Preferred Service Provider Solution

Join us to learn more about OptimaFI’s Pay-for-Results Marketing Services — a new ICBA Preferred Service Provider solution. We’ll share how ICBA member banks are using our approach to grow deposits, loans, payments, and new households through targeted, measurable marketing campaigns. OptimaFI benchmarks your bank against our Peer Performance Index™ to pinpoint targeted growth opportunities, and delivers multi-channel campaigns where you pay only for results.

In the webinar, we’ll discuss how we work with community banks to: 

  • Deliver marketing programs where you pay only on results generated.
  • Structure always on, multi-touch campaigns informed by peer benchmarking and response data.
  • Fully manage programs or work as an extension of your team.
  • Tie every campaign to measurable outcomes.
  • Provide detailed reporting on the specific accounts and balances that are directly tracked to the marketing campaigns.
  • Start with a complimentary Opportunity Assessment where we analyze your customer data, benchmark it against peers, and present findings, recommendations, and pro formas directly to your team.

Register!

Speakers
  • Dan MarksDan MarksDan MarksDan MarksDan MarksDan MarksDan Marks
    Dan Marks
    President, Growth